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Osnove strateškog marketing plana 'Riviera', Poreč
1994.
urn:nbn:hr:263:670644
Dragičević, Miroslav
;
Čižmar, Sanja
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Title (croatian)
Osnove strateškog marketing plana 'Riviera', Poreč
Author
Miroslav Dragičević
MBZ: 75584
Author
Sanja Čižmar
MBZ: 161835
Scientific / art field,
discipline and subdiscipline
SOCIAL SCIENCES
Economics
Trade and Tourism
Keywords (croatian)
ITS: 3.5.5.
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marketing koncepcija poduzeća
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SWOT analiza turističkog tržišta Poreča
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tržišno pozicioniranje
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turistički proizvodi 'Riviere'
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Hrvatska
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Keywords (english)
SWOT analysis of tourist market of Poreč
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market positioning
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tourist product of 'Riviera'
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Croatia
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Language
croatian
Publication type
Studies
Document version
Published version
URN:NBN
urn:nbn:hr:263:670644
Publication
1994
Publisher
Institut za turizam
Publishing place
Zagreb
Access conditions
institutionalAccess
Terms of use
Created on
2024-01-03 11:29:24