Scientific / art field, discipline and subdiscipline
SOCIAL SCIENCES Economics Trade and Tourism
Description (croatian)
Budući da potreba za otkrivanjem utjecaja dionika ima visok prioritet, bilo je važno izbjegavati (ili nadilaziti) procjenu njihovih utjecaja i relevantnosti. Dionici s visokim stupnjem utjecaja na projekt i projektom identificirani su i na samom početku dobili visoki prioritet. Korištenje matrice koja mapira dionike u skladu s njihovim utjecajem, relevantnosti i ograničenjima omogućuje nam da stvorimo sliku razine uključenosti dionika i stoga vrstu angažmana koju trebamo imati s njima. Time se gradi razumijevanje onoga što motivira zainteresirane strane i kako ih osvojiti. Stoga su prepoznate 4 glavne kategorije utjecaja / relevantnosti za dionike projekta CEETO: 1. Sadašnje znanje o projektu CEETO 2. Uloga u održivom turizmu i razvoju ekoturizma 3. Postojeća razina suradnje 4. Ograničenja Za svaku zemlju uključenu u projekt, potencijalni dionici koji su odgovorili na anketu pojedinačno su navedeni na kartama dionika. Identificirane su tri glavne skupine dionika s obzirom na njihov utjecaj / relevantnost: Krucijalni dionici; Važni dionici Potencijalno važni dionici
Description (english)
Since the need to detect the influence of stakeholders has high priority, it was important to avoid under (or over) estimation of their impacts and relevance. Stakeholders with high levels of influence on and by project have been identified and given high priority at the outset. Using a matrix which maps stakeholders according to their influence, relevance and limitations allows us to create a picture of stakeholders’ level of involvement and therefore the type of engagement that we need to have with them. This builds the understanding of what motivates stakeholders and how to win them around. Therefore, 4 main categories of impact/relevance for CEETO project stakeholders have been recognized: 1. Current knowledge of CEETO project 2. Role in sustainable tourism and ecotourism development 3. Existing level of cooperation 4. Limitations For each country involved in the project, the potential stakeholders which replied to the survey were individually listed on stakeholders' maps. Furthermore, evaluated stakeholders are marked with colour and with object forms (Chapter 3.3). Three main groups of stakeholders were identified considering their impact/relevance: CRUCIAL stakeholders; IMPORTANT stakeholders; POTENTIALLY IMPORTANT stakeholders.